What Is Mailchimp? | Mailchimp Tutorial For Beginners | Mailchimp Email Marketing 2023 | Simplilearn

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This what is mailchimp? video by simplilearn Aims to educate us about exactly what mailchimp is and how to utilise it in your Email marketing Strategy. In this Mailchimp Tutorial For Beginners, We are introduced with one of the best email marketing tool i.e.,Mailchimp. Mailchimp is a great tool that helps companies in creating Email campaign and how to track its performance. MAilchimp provides a great array of features like Email campaign templates, Audience management where we can manage audience according to demographics and target them accordingly. It also has tools like A/B Testing, Content optimizers. we can also setup Digital Ads through Mailchimp.

The Following Topics will be discuss in this video
00:00 Introduction to what is Mailchimp? Video
00:48 What is Mailchimp?
03:28 Features of Mailchimp
07:35 How to create your first email marketing campaign
33:02 How to track the performance of your Email marketing Campaign

❓ What is Mailchimp?
MailChimp is a one-stop-shop marketing platform that facilitates communication with and management of your clientele. Our marketing strategy is built around efficient methods of contact management, creatively executed initiatives, and insightful statistical research.

❓ What is Email Marketing?
Email marketing is a potent marketing channel that uses email to advertise the goods or services your company offers. Email marketing is a type of direct marketing as well as digital marketing. By incorporating it into your marketing automation initiatives, it can assist in informing your clients about your most recent products or offers. Through various forms of marketing emails, it can also be extremely important in your overall marketing strategy for lead generation, brand awareness, relationship building, and customer engagement in between purchases.

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